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Social Media

The Benefits of Branding Your Business With a Hashtag

This is a guest post by designer Lexie Lu of Design Roast. Everywhere you look, it seems there is a hashtag for something. Hashtags are in print advertising, websites and social media platforms. Justin Timberlake and Jimmy Fallon even did a comedy skit about hashtags. Twitter users regularly use hashtags to mention brands. Around 80

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Social Media

Using Social Media When You’re Shy

Social media has been a great way for us to connect and engage with fellow business owners. It has helped build our brand, land clients and develop meaningful partnerships. There has been a lot of good that has come out of our social media use, but being two shy introverts, we can’t deny that it

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Social Media

Creating a Content Library

Tell me if this sounds familiar. You’re trying to think of something to post to Instagram, or want to update your blog and…crickets. Nothing is coming to you. You’ve spent the entire week serving your clients and haven’t had a chance to think about your own business. We’ve all been there.

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Social Media

Ways to Save Time On Social Media

Time is money. You know that phrase all too well as a small business owner, and if you’re promoting your business on social media, you know how quickly it can become a time suck. Here are some tips to gain back those hours you’re spending each week on social media so you have more time to do other important things.

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Social Media

How To Find Clients on Social Media

Social media can be a great tool to help you find clients. In fact, most of our clients come directly from our interaction on different social networks. No matter what type of business you are in, we think social media can benefit everyone.

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Resources

30 Post Ideas for Instagram [Resources]

While Instagram can be a great tool for promoting your business, coming up with ideas for posts can be overwhelming. It’s important to be consistent (that goes for all social platforms), but what exactly do you post?
Here are 30 Instagram post ideas that may help you out when you’re stuck.

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Social Media

Stop Obsessing Over Followers

Getting followers on your social media accounts can be a bit of a challenge. You may have seen other accounts, doing similar things that you are doing, with a lot more followers than you. You’re probably wondering, “Why don’t I have that amount of followers?” or, “What am I doing wrong?”

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Social Media

What You Shouldn’t Do On Social Media

As a small business owner, you are probably already pretty active on social media. (If you’re not, let’s change that!) No matter what social networks you are using, if you want social media to be an effective marketing tool, you should avoid doing a few things.

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Social Media

Pinterest Marketing Ideas For Your Business

One of the biggest sources of traffic to our website is Pinterest. You might be thinking, “Really, Pinterest? I thought that was just a site that showed recipes and pictures of weddings!” The truth is, Pinterest can be a huge marketing tool for your business.

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Social Media

How To Avoid Social Media Burnout

While social media is important for marketing, keeping up with it can be challenging. While we believe it’s important to be active on social media, there can be a lot of distractions attached to it. It’s so easy to get sucked in.

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